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Blog

Our 6 Magento Ecommerce Tips

Our 6 Magento Ecommerce Tips

Magento is the fastest growing online shopping platform in the world. It is highly customisable, low maintenance and provides the user with a seamless, secure shopping experience. As well as having multi store capabilities, it is also designed to be mobile ready, meaning it will display properly regardless…

Choosing your Magento Agency

Choosing your Magento Agency

As consumers we are completely spoiled for choice. There is so much on offer it is almost impossible to know whether you have made the right decision, especially if you don’t have a clear idea of exactly what you want to begin with. This process is harder when…

The Rise Of The Adblocker

The Rise Of The Adblocker

Remember the days of the pop up? When dozens of windows would flood the screen of your bulky desktop without warning? This was one of the first online advertising onslaughts and would often bring Windows 95 to its knees. Then of course there was the arrival of spam,…

Beating Designers Block

Beating Designers Block

As a designer for Gravytrain there are many days in which I find myself staring blankly at my computer screen wondering if my design will ever work! No amount of sugar or coffee or even breaks away from the screen can help. It is a terrible feeling and…

Improve your tech knowledge and meet five of the UK’s top digital female talent

Improve your tech knowledge and meet five of the UK’s top digital female talent

We may well be in 2016, but there are still some job sectors which remain very male dominated and where genders fail to mix. The digital sector is one of them. Despite the fact that digital marketing is a combination of marketing and technology, it is the latter…

A Proud Moment

A Proud Moment

Today is the day that we’ve been working towards as a company for over a year now. Back in spring last year, Gravytrain developed a single philosophy that has driven the company forward. It’s a very simple philosophy yet it encompasses everything we believe in as an organisation:…

Ding Dong, the PageRank Toolbar is Dead

Ding Dong, the PageRank Toolbar is Dead

Appropriate KPIs for organic search campaigns has altered considerably over the past few years in-line with changes to Google’s guidelines and the SEO landscape as a whole. For a while now, SEO has started to become less about hero keywords and link quantities and more about the quality…

Design Elements Every Landing Page Needs

Design Elements Every Landing Page Needs

To encourage online conversions, it’s important that your website’s landing pages contain a unique blend of both creativity and functionality. These days, visual design elements are able to work alongside SEO strategies to ensure that users are always guided through the buying funnel and at the same time…

What to expect as a Gravytrain Intern

What to expect as a Gravytrain Intern

Eagle-eyed readers will note that a few weeks ago Gravytrain announced that after an extremely successful night at Kingston University’s Spotlight on Marketing, Advertising and PR event we decided to hire a new intern to join the Digital Marketing team this May.

The second coming of Google’s “Mobile-Friendly Algorithm”

The second coming of Google’s “Mobile-Friendly Algorithm”

Almost a year ago – April 21st to be precise – Google launched a new algorithm focussing on the mobile-friendliness of websites. Not ones to panic, the digital community swiftly dubbed the update as “Mobilegeddon”, with numerous articles claiming that after April 21st any non mobile-friendly websites would…

Celebrating Women in Digital on International Women’s Day 2016

Celebrating Women in Digital on International Women’s Day 2016

Today (March 8th) marks International Women’s Day – a day that has highlighted women’s rights and the importance of gender equality for decades. International Women’s Day not only celebrates the fantastic work of women across the world but also reminds people that in certain places women are still…

How Graphic Designers keep up with design trends

How Graphic Designers keep up with design trends

As a graphic designer you are forever trying to keep up with the changing world of design. Due to the vast amount of technical advancements all developing at a rapid speed it can be difficult to keep up with it all which in turn affects the tools that…

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