Comments on: An Introduction to PPC – Part Four – Keyword Research http://www.gravytrain.co.uk/blog/2009/06/an-introduction-to-ppc-part-four-keyword-research/ News & views on SEO, PPC, Web Design & Marketing Mon, 17 May 2010 08:35:19 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Ken Lyons http://www.gravytrain.co.uk/blog/2009/06/an-introduction-to-ppc-part-four-keyword-research/comment-page-1/#comment-64 Ken Lyons Fri, 05 Jun 2009 12:05:40 +0000 http://www.gravytrain.co.uk/blog/?p=250#comment-64 Hey, Hannah. You're right...as far as free keyword suggestion tools go, the AdWords tool is great. Especially if you're launching a campaign right out of the gate and no query history to draw from. Cheers! Ken Hey, Hannah.

You’re right…as far as free keyword suggestion tools go, the AdWords tool is great. Especially if you’re launching a campaign right out of the gate and no query history to draw from.

Cheers!
Ken

]]> By: Hannah http://www.gravytrain.co.uk/blog/2009/06/an-introduction-to-ppc-part-four-keyword-research/comment-page-1/#comment-63 Hannah Fri, 05 Jun 2009 10:59:20 +0000 http://www.gravytrain.co.uk/blog/?p=250#comment-63 Hi Ken, Thanks for stopping by, I've not tried Wordstream, I might give it a go. I mentioned the adwords tool because it's free, and offers reasonably good data. I'd agree that the trafffic estimates are sometimes off, but I think it's far and away the best free tool. Hi Ken,

Thanks for stopping by, I’ve not tried Wordstream, I might give it a go.

I mentioned the adwords tool because it’s free, and offers reasonably good data. I’d agree that the trafffic estimates are sometimes off, but I think it’s far and away the best free tool.

]]> By: Ken Lyons http://www.gravytrain.co.uk/blog/2009/06/an-introduction-to-ppc-part-four-keyword-research/comment-page-1/#comment-60 Ken Lyons Thu, 04 Jun 2009 19:41:49 +0000 http://www.gravytrain.co.uk/blog/?p=250#comment-60 AdWords Keyowrd Tool is great. I agree. My complaint is that is gives traffic estimates and appoximations that may or may not work for for your own site. BTW, have you heard of WordStream? http://www.wordstream.com/ WordStream discovers keyword and query data from your own server logs, so you get access to "actual" keyword numbers and queries that have triggered conversions. With this data you can run a more informed PPC campaign and author more relevant and informed ad text and landing pages around keywords that are proven, rather than keyword guesstimates. Try it and let me know what you think. Cheers! Ken Lyons AdWords Keyowrd Tool is great. I agree.

My complaint is that is gives traffic estimates and appoximations that may or may not work for for your own site.

BTW, have you heard of WordStream?

http://www.wordstream.com/

WordStream discovers keyword and query data from your own server logs, so you get access to “actual” keyword numbers and queries that have triggered conversions. With this data you can run a more informed PPC campaign and author more relevant and informed ad text and landing pages around keywords that are proven, rather than keyword guesstimates.

Try it and let me know what you think.

Cheers!
Ken Lyons

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