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Tag: Mobile

How to prepare your SEO strategy for the Internet of Things

How to prepare your SEO strategy for the Internet of Things

The Internet of Things (IoT) is becoming an increasingly important and current topic to discuss, equally in our professional and private lives. But what does it mean? The Internet of Things is a concept describing the technology that enables connectivity between computing devices, digital machines, buildings, even people…

The Advent of Mobile-First Indexing: Test If You’re Ready!

The Advent of Mobile-First Indexing: Test If You’re Ready!

Although many site owners approach user experience optimisation with desktop usage in mind, then gradually move towards a mobile friendly website as a secondary project, by following this practice and deeming mobile optimisation a less important slice of the “user experience pie” they may lose out on visitors…

Part 2 – Web Design Responsive Imagery, Logos and Icons

Part 2 – Web Design Responsive Imagery, Logos and Icons

Here is part two of our Best Practice – Web Design Responsive Imagery, Logos and Icons blog. Enjoy! Photography Photography makes up some of the ‘heaviest’ bits of a website, and so the key is optimisation. Stay away from PNG (unless you need transparency) and TIFF images, as…

The second coming of Google’s “Mobile-Friendly Algorithm”

The second coming of Google’s “Mobile-Friendly Algorithm”

Almost a year ago – April 21st to be precise – Google launched a new algorithm focussing on the mobile-friendliness of websites. Not ones to panic, the digital community swiftly dubbed the update as “Mobilegeddon”, with numerous articles claiming that after April 21st any non mobile-friendly websites would…

Why mobile advertising has to change

Why mobile advertising has to change

Earlier this week I opened an App on my phone only to find that I was prevented from scrolling down thanks to an advert right slap-bang in the middle of the page. So I deleted the App entirely. You might think that this was a bit of an…

Improve your Brand Image by 61% with Responsive Design

Improve your Brand Image by 61% with Responsive Design

Case Study: Gravytrain and The Litebulb Group PLC At Gravytrain we often discuss the importance of e-commerce sites utilising software such as Magento in order to improve user experience via responsive design. However, it’s not just e-commerce sites that can benefit from responsive design, as shown by Google’s…

Yahoo! has more Visits than Google – but is it all as it seems?

Yahoo! has more Visits than Google – but is it all as it seems?

It has been announced this week that Yahoo! officially knocked Google off its throne as the former had the most unique visitors during July. The figures reported by comScore show that Yahoo! received 197 million visitors whilst Google had 192 million visitors, although this information doesn’t take into…

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