An ad which is not a banner or button e.g. Pop Up or Pop Under. See the Internet Advertising Bureau website for further information on ad unit guidelines http://www.iab.net/iab_products_and_industry_services/1421/1443/1452

See Also: Banner ad, Button Ad

This entry was posted on Tuesday, August 18th, 2009 at 11:41 am and is filed under Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.