A Blackhat SEO technique that involves inserting text which only Search Engine spiders can see (often this is achieved by placing text which is the same colour as the background colour on the page). Whilst this may result in better rankings in the short term, Search Engines are wise to this technique and sites employing it are likely to be penalised.

See Also: Black Hat SEO

This entry was posted on Wednesday, August 26th, 2009 at 12:13 pm and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.