Refers to the relative popularity of a particular search term – e.g. ‘car insurance’ is a very popular search term; but ‘renault 5 car insurance’ will be less popular.

This entry was posted on Thursday, August 27th, 2009 at 2:25 pm and is filed under Paid Search, SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.