The opposite of Black Hat SEO – often called ethical SEO, this type of optimisation follows the guidelines from the search engines themselves and typically  focuses on creating quality content which will assist the site in ranking for key terms.

See Also: Black Hat SEO, Ethical SEO

This entry was posted on Friday, August 28th, 2009 at 11:08 am and is filed under SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.